Privacy policy

Effective Date: October 2026

 

Outdoor Enterprise Canada (“Outdoor Enterprise”, “we”, “us”, or “our”) is a consumer-facing brand operated by Stoeger Canada.

Stoeger Canada is responsible for the collection, use, and protection of personal information described in this Privacy Policy.

This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you interact with Outdoor Enterprise Canada, including through our website, purchases, and communications.

 

1. Scope and Application

This Privacy Policy applies to personal information collected through:

  • Our website and e-commerce platform
  • Newsletter subscriptions and marketing communications
  • Promotions, contests, and surveys
  • Direct-to-consumer transactions (e.g., accessories and clothing)
  • Interactions with authorized dealers and retailers
  • Customer service and account registration

 

2. Compliance with Canadian Privacy Laws

Outdoor Enterprise Canada, operated by Stoeger Canada, complies with the Personal Information Protection and Electronic Documents Act (PIPEDA) and other applicable provincial privacy laws. 

 

We:

  • Limit collection of personal information to what is necessary for identified purposes
  • Use and disclose personal information only for purposes a reasonable person would consider appropriate
  • Obtain consent, except where otherwise permitted or required by law

 

We do not sell or rent your personal information to third parties.

 

3. What personal information we collect

Depending on your interaction with us, we may collect:

A. Contact Information

  • Name 
  • Email address
  • Phone number
  • Billing and shipping address

B. Account Information

  • Username and password
  • Preferences and communication settings

C. Transaction Information

  • Purchase history
  • Billing and shipping details
  • Order confirmations and support interactions

D. Regulatory and Verification Information (Firearm Compliance)

For certain regulated products, including firearms and controlled accessories, we are legally required to collect and verify additional information in accordance with applicable Canadian laws and regulations.

This may include:

  • Possession and Acquisition Licence (PAL) number
  • Date of birth
  • Identity verification information

This information is collected solely for the purpose of:

  • Verifying eligibility to purchase regulated products
  • Complying with applicable federal and provincial firearms laws
  • Preventing unauthorized or unlawful transactions

We do not store PAL information in your customer account, and retain it only as required for legal and transaction verification purposes.

As a result, you may be required to re-enter this information at each checkout when purchasing regulated items.

We limit the collection and use of this information strictly to what is required for legal compliance.

E. Marketing and Engagement Data

  • Newsletter subscriptions
  • Contest entries and survey responses
  • Product interests and preferences

F. Technical and Usage Data

  • IP address
  • Device and browser type
  • Pages visited and browsing patterns
  • Cookies and tracking technologies

 

4. How we use your information

We use your information to:

  • Process and fulfill orders
  • Deliver products and services
  • Provide customer support
  • Send transactional communications
  • Send marketing communications (with your consent)
  • Administer promotions, contests, and surveys
  • Improve website functionality and performance
  • Detect and prevent fraud or misuse

 

5. Consent and your choices

Consent may be express or implied depending on the nature of the information and the interaction. You may:

  • Withdraw consent at any time (subject to legal or contractual limitations)
  • Unsubscribe from marketing emails using the link provided
  • Update your communication preferences
  • Request access to or correction of your information

 

6. Disclosure to third-parties

We may share your information with:

A. Service Providers

Including:

  • Payment processors*
  • Shipping carriers
  • IT, hosting, and platform providers (e.g., Salesforce)
  • Marketing and analytics platforms

*Payments are processed by third-party providers and are subject to their security standards and privacy practices.

B. Affiliates

Outdoor Enterprise Canada operates within a broader corporate group. Personal information may be shared with Stoeger Canada and affiliated entities for:

  • System administration
  • Analytics reporting
  • Marketing coordination

Access is limited to authorized personnel.

 

7. Cross-Border Transfers and International Access

Outdoor Enterprise Canada uses a combination of Canadian-hosted and global technology platforms to operate its services. 

 

Data Hosting in Canada

Customer account and identity data are hosted in Canada through Salesforce Customer Identity and Access Management (CIAM). In certain cases, limited processing or access may occur outside Canada as described below.

 

International Access and Support

As part of operating within a global organization your personal information may be accessed from outside of Canada by:

  • Affiliated companies within our corporate group (including entities in the European Union, such as Italy)
  • Authorized IT and cybersecurity personnel (including third-party providers such as 3 Arrows)
  • Service providers supporting platform maintenance, security monitoring, and system administration

This access is limited to what is necessary for:

  • System operation and maintenance
  • Cybersecurity monitoring and incident response
  • Fraud prevention and risk management
  • Technical troubleshooting and support

 

Fraud Prevention and Risk Management

We may use specialized third-party tools and providers (such as Kount) to help detect and prevent fraudulent transactions and unauthorized activity.

These services may involve the analysis of transaction data and device information in accordance with applicable laws and contractual safeguards. 

 

Cross-Border Considerations

As part of operating modern digital services, some of our trusted service providers and affiliated partners may support our systems from outside of Canada. Where information is accessed outside Canada, it may be subject to the laws of those jurisdictions.

This means that, in limited circumstances, personal information may be accessed or processed in jurisdictions such as the United States or the European Union.

Outdoor Enterprise Canada takes appropriate steps to ensure your personal information remains protected, including implementing contractual, organizational, and technical safeguards that meet Canadian privacy standards.

Access to personal information is strictly limited to authorized personnel and only when necessary for legitimate business purposes such as system maintenance, security monitoring, or customer support.

 

8. Cookies and Tracking Technologies

We may use analytics tools to better understand how users interact with our website and improve performance. We use cookies and similar technologies to:

  • Maintain your shopping cart
  • Improve website functionality
  • Personalize your experience
  • Analyze usage

Cookies:

  • Do not store sensitive financial information
  • May be required for certain features

You can manage cookies through your browser settings.

 

9. E-Commerce and Order Processing

We collect information necessary to:

  • Process payments
  • Ship orders
  • Communicate updates
  • Provide support

For regulated products, required verification information (such as PAL details) must be provided at checkout and is used only for legal compliance and transaction validation.

 

10. Data Retention

We retain personal information only as long as necessary to:

  • Fulfill identified purposes
  • Meet legal and regulatory obligations

Sensitive regulatory information is retained only for as long as required and is not used for marketing or profiling.

 

11. Safeguards and Security

We use industry-standard safeguards, including:

  • SSL encryption
  • Secure systems and restricted access
  • Account protections

 

Sensitive information, including firearms-related data, is subject to enhanced safeguards, such as:

  • Strict access controls
  • Secure handling procedures
  • Limited retention

 

12. Breach Notification

We are not responsible for third-party websites and encourage you to review their privacy practices.

 

14. Your Rights

You have the right to:

  • Access your personal information
  • Request corrections
  • Withdraw consent

For Québec residents:

  • Request deletion or de-indexing where applicable
  • Request data portability

 

15. Complaints and Oversight

If you have concerns, please contact us.

If unresolved, you may contact: 

Office of the Privacy Commissioner of Canada

https://www.priv.gc.ca/

 

16. Contact Us

By Mail:

Outdoor Enterprise Canada (operated by Stoeger Canada)

1010 Thornton Road South

Oshawa, Ontario, Canada L1J 7E2

 

Via our Online Form: Contact Us

 

17. Changes to this Policy

We may update this policy periodically. Updates will be posted with a revised effective date.